I help business leaders and organizations build a substantial, differentiated, and compelling body of work that matters. Think of me as your strategic content partner.

I'M CHERYL LAU

Podcast Content Strategist & Producer | Host of EDIT HISTORY | Award-winning podcaster

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1:1 Podcast coaching: I help business owners, consultants, and creators build a podcast content strategy that resonates with their audience, differentiates their brand, and establishes their position in the industry. I specialize in working with podcasts that have an educational focus.

Corporate podcast producing & consulting: I work with organizations to direct your capstone content projects. From conceptualization to scripting to coaching your team on facilitating conversations, I am your go-to strategic partner to execute your content ideas. I specialize in working with healthcare, research, and educational organizations & institutions.

How I can help you:

BOOK A DISCOVERY CALL

What you need is to build something that matters to not just you, but also to your audience, clients, and community.  

To excel as an entrepreneur, you need to compete with not just the biggest and brightest in your industry, but also AI. Soon, everyone will be able to create large volumes of content. But you don’t need to be the biggest, the most prolific, or even the most successful (revenue-wise) in order to capture the minds and hearts of your people. 

This is where your body of work comes in. 

Think of me as your creative and strategic content partner. I help you become known for your thought leadership, create immense value for your audience, and develop your distinct voice.

Yes, having accolades, publication features, or a large social media following might be impressive, but that is not what resonates with people. More importantly, these things don’t build trust or allow others to associate you as THE go-to person on a subject matter.

Instead, it is your body of work that does this. 

And this is exactly what I can help you create. 

In a competitive online space where everyone is trying to be seen and heard by their target audience or ideal clients, your unique differentiator lies in your body of work. 

BOOK A DISCOVERY CALL

Since starting my business in 2019 and my podcast in 2020, I’ve worked with clients from all over the world, including Singapore, Hong Kong, the United States, Canada, Australia, Malaysia, Japan, India, Thailand, Indonesia, the Netherlands, the UK, and also digital nomads who are traveling the world. 

I’ve also been featured on publications such as the TODAY Online and have spoken on international stages such as PODFEST ASIA 2024 (Phillippines), Asian Wander Women (Taiwan), and PODFEST 2025 (United States). 

Doesn’t talk much but ties the whole team together with her presence and quirky antics.

(Singapore)

Moncler

A bit chatty. A bit annoying. Always nibbling on something. But very dedicated to her role.

(Singapore)

Winter

(Singapore)

Nugget

Nugget has passed in April 2025, but she is still an integral part of the team. 

Meet the Team

FUN FACT: I WORKED IN RESEARCH BEFORE BECOMING A PODCASTER / PODCAST CONTENT STRATEGIST

HERE ARE SOME OF MY ACADEMIC PUBLICATIONS:

SOUNDS GOOD? AWESOME. LET'S GET TO WORK

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